TAR Aerol\u00edneas y el Cl\u00faster Vitivin\u00edcola de Quer\u00e9taro (CVQ) firmaron un acuerdo y lanzaron la campa\u00f1a \u201cCatas de Altura\u201d.<\/p>\n
Se pretende ofrecer\u00a0catas y degustaciones de vinos queretanos en las 38 rutas de 19 vuelos en 16 estados, operadas por esa empresa.<\/p>\n
Ante el presidente del CVQ,\u00a0\u00a0Eusebio Goyeneche Gonz\u00e1lez, y el director comercial de TAR, \u00c1ngel Garc\u00eda Col\u00edn, la coordinadora de Proyectos Especiales de la Secretar\u00eda de Turismo, Erika Contreras Moreno, con la representaci\u00f3n de la titular, Mariela Moran Ocampo, destac\u00f3 que se trata de la uni\u00f3n de esfuerzos de dos grandes pilares de la industria tur\u00edstica del estado: la conectividad y el gran empuje de la regi\u00f3n de vinos.<\/p>\n
\u201cSon varios los factores que colocan a Quer\u00e9taro como referente tur\u00edstico del pa\u00eds, y desde la Secretar\u00eda de Turismo estamos multiplicando los frentes y las oportunidades de mostrar al mundo todas las bondades que tenemos en el estado\u201d, sostuvo en conferencia de prensa.<\/p><\/blockquote>\n
La funcionaria dijo confiar en que con el acuerdo de colaboraci\u00f3n entre TAR y el CVQ muchos paladares se enamoren del sabor de la entidad.<\/p>\n
\u201cNuestro objetivo en la Secretar\u00eda es poner las mejores condiciones para que ustedes, los empresarios, eleven su rendimiento, su productividad y su competitividad\u201d, puntualiz\u00f3.<\/p><\/blockquote>\n
En su momento, \u00c1ngel Garc\u00eda Col\u00edn explic\u00f3 que en principio las degustaciones y las catas se ofrecer\u00e1n en la ruta Quer\u00e9taro-Monterrey-Monterrey-Quer\u00e9taro, en la cual TAR tiene tres vuelos al d\u00eda, de modo que se impactar\u00e1 a entre ocho mil y nueve mil pasajeros al mes.<\/p>\n
Indic\u00f3 que la perspectiva es la de ir ampliando la cobertura hasta cubrir las 38 rutas y 19 destinos de TAR, con lo que se llegar\u00eda hasta 30 mil pasajeros al mes.<\/p>\n
A su vez, Eusebio Goyeneche expuso que en principio participan 11 de las 30 vin\u00edcolas que integran el CVQ: Vaiv\u00e9n, Cava 57, Freixenet, Norte B, Puerta del Lobo, Vinaltura, San Patricio, Vi\u00f1edos Donato, Los Rosales, Vi\u00f1a del Cielo y Vi\u00f1edos Azteca.<\/p>\n
No obstante, indic\u00f3 que las puertas est\u00e1n abiertas para aquellos productores que decidan sumarse para que cada vez m\u00e1s pasajeros puedan\u00a0degustar y conocer m\u00e1s etiquetas de vinos queretanos.<\/p>\n
Los participantes en la presentaci\u00f3n del convenio coincidieron en que la promoci\u00f3n de los vinos queretanos a bordo de las aeronaves de TAR redundar\u00e1 en experiencias diferentes para los pasajeros, con la consecuente elecci\u00f3n y recomendaci\u00f3n de los mismos, toda vez que la aerol\u00ednea cuenta con una importante red de conectividad en todos sus destinos y rutas.<\/p>\n
Con informaci\u00f3n de Diario Rotativo.<\/p>\n","protected":false},"excerpt":{"rendered":"
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